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John

McCabe

With over two decades at the forefront of design and technology, John McCabe has dedicated his career to crafting solutions that nurture communities, redefine industries, and inspire individuals. As a Senior Design Manager at IBM, he leads global teams in developing digital products for Watsonx.ai, the industry's first Enterprise Generative AI platform. His high-performing team is transforming alpha concepts into market-ready experiences, setting conversational AI standards, developing complex generative AI tools, and enhancing design systems to highlight AI-created content.

Before focusing on digital AI-infused products, John envisioned and executed mission-critical off-world robotic manufacturing with NASA, founded a non-profit to nurture creative leadership, and built an academic design consultancy that created mixed reality ecosystems, lifestyle mobility services, and luxury experiences. Collaborating with industry leaders like BMW, HP, Gulfstream, Disney, Fossil, US Space Force, Dell, and Google, these initiatives have generated nearly $100M in partnerships.

John's career is marked by his commitment to exploring the frontiers of AI, design, and creative empowerment. He continues his mission to inspire and lead teams, unlocking the transformative potential of design and technology.

//ON THE SCHEDULE

(Keynote Presentation)

SENIOR DESIGN MANAGER,

IBM

John
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For 59 years, the Industrial Designers Society of America has worked to advance the practice of industrial design through education, information, community, and advocacy. Our roots stretch to the beginning of the profession, and our members are, and have been, some of the most celebrated industrial designers of all time. Today, we exist as a global voice for industrial design within a broad ecosystem of design disciplines and we celebrate the cross-functional overlap of many creative fields.

Learn more at IDSA.org

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